CHICAGO, IL December 11, 2003-–Fairman Schmidt & Hurley announced today that it has moved its agency headquarters to new offices in Chicago’s popular River North area. The advertising and communications agency, creator of national advertising campaigns for brands such as Sassy Infant Products, No Yolks Noodles, Jockey Underwear and Toast’em Pop-Ups Toaster Pastries, has relocated to 444 North Wells Street. Previously, the agency’s offices were located on Chicago’s Magnificent Mile.

According to Dave Fairman, Chairman of Fairman Schmidt & Hurley, the trendy River North area is an ideal location for our advertising agency because “we’re surrounded by energy, excitement and creativity coming from every direction. For us, it’s a setting that provides inspiration for the creative work we do every day. Not only are we in the heart of the high-end design district, with cutting-edge furniture and interior designers all around, but we’re also neighbors to Chicago’s active art gallery scene, chic retail boutiques, burgeoning River North residential high-rise boom, and some of the hottest restaurants and clubs in the city”. He pointed to eateries like the ultra-cool Sushi Samba that opened recently to rave reviews.
    
Al Schmidt, EVP Creative Director at Fairman Schmidt & Hurley, noted “the new River North location was a perfect fit for our agency because of its highly creative, open and collaborative space. As an agency that specializes in communication, so much of what we do each and every day revolves around the ability to share ideas, discuss them freely, and take advantage of frequent creative brainstorming and ideation sessions. We were drawn to the warmth and openness of the River North space for its generous use of dark woods, exposed red-brick walls, light earth tones in the offices and work stations, plus plants and artwork located throughout the Agency”. According to Schmidt, the agency’s previous Michigan Avenue offices were far more stark and contemporary, with individual offices and work spaces separated by high walls and doors.
    
Fairman Schmidt & Hurley (www.fshadv.com) is a full-service, privately held advertising agency based in Chicago. Major clients include ABN AMRO Asset Management, Home Access Health, MAM Pacifiers, No Yolks Noodles, Northern Trust Corporation, Sassy Infant Products, Sonnenschein Nath & Rosenthal, Toast’em Pop-Ups Toaster Pastries and Wacky Mac Pasta.






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